A decade of leading creative teams in the Sporting Goods industry.
A litte bit about me…
I love sport.
People say that a lot, but I mean it.
Like, it’s a bit weird how much sport has been the focal part of my life; through watching, training, competing, studying
and most importantly working within it.
Over the past 12 years, I’ve gained experience across;
Digital Marketing & eCom,
Brand Marketing & Communications,
Campaign Creation,
Creative & Production Management
& Brand Direction…
all within the world of Sport.
I currently work Freelance.
I’m open to both internal and external roles.
Available to work remote within Europe, or hybrid within the UK.
Roles that feel right to me are things such as;
Snr Project Manager,
Marketing Director,
Account Director.
Core Skills
.
Core Skills .
Creative Project Management
From research, strategy and concepts to production and toolkit delivery; leading Creative Teams and managing junior to board level stakeholders.
Digital Project Management
Leading teams across UX, UI, Creative and Publishing to build end to end journeys for customers or fans across APPs, eCom, CRM, Social and Retail.
Experiential Event Content
Being the centre-pin between event design and event content, delivering best in class experiences.
Brand Design & Direction
From Brand ID to visual direction, collaborating with the top creative talent to position and guide global & local Brand Marketing & Events Teams.
Senior Stakeholder Management
Years of working with C-suite stakeholders and building trust by being straightforward and relatable.
Working Across Multiple Functions
Very familiar with leading teams built of very wide skillsets, from highly operational to highly creative functions.
Recent Work
.
Recent Work .
adidas Home of Innovation
Creating an industry leading experience for the world’s biggest sports media, influencers and investors.
adidas World Cup Creative Direction
In depth creative and cultural research, explorative image production and custom identity for adidas’ World Cup campaign.
adidas TERREX Brand Direction
Setting the look, tone and feel of the adidas Outdoor category. Collaborating closely with a world class photographer.